How to Live The London Look - Advertorial

Friday, 27 January 2017

If there's one thing I love, It's makeup and style with a bit of grit. My style has always veered on the edgier side, and often the brightest colour you'll find in my wardrobe is Khaki Green.
As a teenager I was obsessed with skateboarding, punk music, alternative fashion and generally rebelling against the system.

When Rimmel London invited me to take part in their very first RimmelRoadTrip, I was super excited to revisit my old teenage stomping ground in Cardiff and give Fleur De Force a tour of the city. As a teen, many Saturday's were spent skateboarding through the city centre with my friends, Listening to music, sitting by the fountains & attending music shows. It felt like the city was alive, and as teenager, image was everything.

Although a lot has changed since my teens... I've now lived in London for nearly ten years, I drive an Electric Car, rather than a skateboard, and music shows no longer rule my life. I still stay true to my teenage style as best as I can (...maybe minus my bad emo phase). My most worn shoes are still a pair of Converse and grungy Biker boots, whilst some of my friends have never seen me wear anything except skinny jeans and a leather jacket!

One thing that hasn't changed however, is my love for that gritty edge to my makeup. As a teenager I wouldn't be seen dead without winged liner, and smokey smudgy eyes. I used to adore heading to the drug store in search for the blackest black eyeliners and shadows I could get my hands on, and Oh how I wish we had the makeup selection back then that we have now.

One way I love to take inspiration from my teenage look is Winged Liner. It's such a fun way to add a cool edge to your makeup look, and I love using the Rimmel ScandalEyes Precision Micro Liner for getting my wings as precise as possible. I find the tapered felt edge a lifesaver when it comes to nailing perfect liner application.

And If you're spending your Saturday skateboarding and reliving your teenage years, or taking the slower (more sensible) scenic route around Cardiff on two legs; A product that I find helpful for keeping my makeup in place ALL DAY is the Rimmel #InstaFix&Go 2 in 1 Primer & Setting Spray.
It's so easy to use, with a few spritz before makeup application, and a couple more whilst finished, the #InstaFix&Go can make all the difference to keeping your makeup in check throughout the day.

To get that cool effortless 'lived in' smokey eye look, I love using the Rimmel London Magnif'eyes eyeshadow palette. There are so many gorgeous shades and palettes to choose from. The 'Keep Calm & Wear Gold' palette is a beautiful neutral shadow palette, packed full of matte and shimmer shadows that work to take you from day to night easily. You can smoke out the lower lash line for that skater girl look, or keep it simple and fresh paired with a wing for an edgy daily look.

I had so much fun touring Cardiff for the day, and throwing back to my teen years with Fleur & Rimmel on the RimmelRoadTrip, and if you'd like to follow our adventures, then check out the video below!  

Em xx

This blog post is sponsored by Rimmel London.


  1. What an amazing post! I love Rimmel products, especially their bronzer, it's perfect!
    Thanks for sharing! It was definitely a great experience for you and meeting Fleur De Force!

    N, xoxo. |

  2. Great post! The products look promising! Cool that you had the chance to go on the RimmelRoadTrip!

  3. Love this post! the products are all so good! So jealous, I've never been to Cardiff!!


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  4. I love Rimmel products, I always used the buy them as a teenager! The eyeshadow palette looks so pretty x

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